Croshaw Directs Traffic For Beasley

• Beasley Media Group has named Cole Croshaw as Director of Traffic Operations. He will begin his newly created position on Monday, March 28.

Croshaw (left) is a seasoned veteran in producing profitable, repeatable and scalable Traffic Management models and has more than 25 years of experience in the broadcasting industry, most recently at Marketron, where he spent over a decade as the NXT Product Specialist as well as working in Customer Success Management. Croshaw was the CEO & Founder of E Traffic Director, an organization dedicated to working with broadcasters to evaluate their Traffic Management models and assisting in creating repeatable and scalable BPO Traffic Management processes. Earlier in his career Croshaw spent ten years as a Traffic Manager for Bonneville San Francisco.

“I’m thrilled for the opportunity to lead Traffic Operations for Beasley Media Group,” said Croshaw. “Beasley always brought challenging projects to me as a Marketron customer, and I’m looking forward to contributing my technology and broadcast knowledge in a focused way to create winning and profitable solutions for a prestigious media company.”

Beasley CFO Marie Tedesco commented, “We are absolutely thrilled to welcome Cole to the Beasley Media Group family. His leadership and vast experience made him the perfect choice to take our company’s traffic operations to the next level and beyond.”