Excutive Action: Gemini XIII
• Gemini XIII, the podcasting and radio industries’ new home for premium audio content, production and marketing services, announces the addition of two senior sales and marketing pros: Erica Farmer joins as Vice President, Strategic Marketing, and Jaclyn Mifka is aboard as Director of Ad Operations & Planning. Both will will be based at Gemini XIII’s NYC HQ and report directly to Co-Founder & COO, Charles Steinhauer.
Farmer (left) joins Gemini XIII from Westwood One, where she was Digital Marketing Director for the Cumulus Podcast Network. Prior to that, she was Producer, Live Events for Townsquare Media’s East Coast and Midwest markets. Farmer started her career at World Wrestling Entertainment (WWE) as an Associate Producer for International and Domestic Television programming.
Mifka (right) spent the past 10 years at ESPN Audio, most recently as Sr. Digital & Audio Sales Manager. She started her ESPN career as a Promotions Intern for ESPN Radio Network, working her way up as Traffic Coordinator and Traffic Associate Manager. Mifka started her career as Continuity Coordinator for the former Dial Global.
Spencer Brown, Co-Founder & CEO, Gemini XIII, said, “This step marks the first of many in establishing Gemini’s first-class sales and marketing capabilities. Erica and Jaci are experienced audio experts, and we are thrilled to have them join our team.”
In March, Gemini XIII announced its acquisition of The Infinite Agency, a full-service digital advertising agency based in Dallas, and Phantom Producer, the world’s first patented audio imaging service that includes web and mobile app user interfaces and makes professional audio production fully mobile. Gemini XIII is based in New York, with offices in Dallas and Sydney, Australia.
