iHeart Ups Loesch To Regional SVP/Sales
Loesch has been with the Pittsburgh cluster since 2004 and was most recently General Sales Manager for Classic Rock WDVE and Country WPGB (Big 104.7). She has also worked as the region’s Director of Digital, National Sales Manager and Director of New Business for iHeartMedia Pittsburgh, as well as Local Sales Manager and Account Exec for WKST (96.1 Kiss). Loesch began her career as an Account Exec for Townsquare Media.
“I’ve worked with the iHeartMedia Pittsburgh team for over a decade, so I’m excited to lead such a talented group,” said Loesch. “It’s great that we’re such a tightknit team and that we’re all passionate about helping our partners succeed.”
For the past 10 years, the DVE Rocks for Children’s Radiothon has raised nearly $5 million to benefit Children’s Hospital of Pittsburgh of UPMC, leading provider of pediatric care in the Pittsburgh community. Last year’s Radiothon raised $605,000.