Landy Named VP @ New Jersey 101.5
• Townsquare Media New Jersey announced the hire of Julie Landy as Vice President for Consumer Engagement for News-Talk WKXW (New Jersey 101.5)/Trenton and its robust digital solutions platform. In her new role, Landy will lead Townsquare Accelerate, which works with key local and regional clients to develop creative approaches that will address their business needs, while working closely with Kristin Roderick, the newly named VP of Partnership Sales.
Landy was most recently the co-founder of Wellness Amplified, an influencer marketing agency in New York. Before that she was VP/Group Account Director at the Integer Group and VP/Account Director at Wunderman in New York.
“Julie has a long track record of working across diverse client industries at several NYC advertising agencies, and is a leading voice in the influencer marketing and branded content field,” said Ron deCastro, President & Chief Revenue Officer of New Jersey 101.5. “She will be leading the process to develop breakthrough, cross-channel programs that deliver results for our key clients.” Landy commented, “I’m looking forward to partnering with Ron, Kristin and the Townsquare/New Jersey 101.5 sales team to bring Townsquare’s innovative broadcast and digital capabilities to life, to engage consumers and deliver superior business results for our local customers.”