Nifong Named GSM Of CMG ATL
• Cox Media Group has named Beth Nifong as General Sales Manager for its Atlanta radio stations, effective Monday, March 9. In her new position, Nifong will be responsible “for fostering high performance team growth, driving new business revenue streams and leading the development of creative advertising campaigns designed to be executed across multiple media platforms,” working closely with the team of Sales Managers at News-Talk WSB Radio, AC WSB-FM (B98.5), Classic Hits WSRV (97.1 The River), and Urban AC WALR (Kiss 104.1).
Ms. Nifong is inbound from Charlotte, where she spent the last nine years with CBS Radio/Beasley Media Group, most recently as General Sales Manager for Beasley’s six-station cluster. “Beth Nifong is a strategic leader with a proven track record for driving client results and developing top talent,” said Jaleigh Long, Director of Sales for CMG Atlanta. “I’m confident that Beth will propel the CMG integrated media sales organization into the future as we continue to drive a thriving ROI for our clients and partners.”
Nifong remarked, “Having the opportunity to work for a company like Cox Media Group is a dream come true. I’m so honored to join the Atlanta team and community.”