Polovoy Named Pres. Of iHeart Baltimore
• iHeartMedia has promoted Lynn Polovoy to Market President for the company’s Baltimore cluster — Top 40 WZFT (Z104.3), Country WPOC, Adult Hits WQSR (102.7 Jack FM) and Gospel WCAO-AM (Heaven 600). Polovoy was most recently VP of Sales for the group.
As Market President, Polovoy will work closely with the programming, business and sales teams for all station brands in Baltimore. She will also oversee the stations’ on-air and digital programming as well as create new business and revenue opportunities. Polovoy will report to Aaron Hyland, Region President for iHeartMedia Washington D.C./Baltimore, who commented, “Lynn is an incredible leader who has a deep connection to our team in Baltimore as well as our community of listeners and advertisers. I’m highly confident that Lynn will continue to contribute to our ongoing success and growth in the Baltimore market.”
Polovoy has more than two decades of sales experience, previously serving as General Sales Manager and Account Manager for iHeartMedia Baltimore and GSM for Times Shamrock’s crosstown Classic Rock WZBA (100.7 The Bay). She began her career at Radio One. “We are so fortunate to have a set of brands known for the best on-air, online and experiential content in the market,” said Polovoy. “I’m delighted for the opportunity to lead the Baltimore market and look forward to the continued success of our team.”