Tino Cochino Radio Going National
• YEA Networks announced the national syndication launch of Tino Cochino Radio. The show, hosted by Tino Cochino and co-host Milli Rodriguez, is based in morning drive on Riviera Broadcasting Rhythmic KKFR (Power 98.3/96.1)/Phoenix and has been self-syndicated until now and is currently carried on 20 stations in Portland, OR, San Antonio and Albuquerque, NM, to name a few. Tino Cochino Radio is described a “a PPM and diary-friendly modular show with timely content, and is available for weekday afternoons/nights for barter, customizable for each market and daypart, with up to 11 songs per hour (programmed locally).”
Born and raised in Lubbock, TX, Cochino landed his first radio internship at the age of 13 at KBTE (104.9 The Beat). Three years later, he was awarded his first full-time airshift and eventually hosted the No. 1 night show in his hometown. Nearing his 21st birthday, Cochino was hired by the former KPWT (Power 106.7)/San Antonio, and later, American General Media Rhythmic KISV (Hot 94.1)/Bakersfield. The show landed at KKFR four years ago.
George Laughlin, President & CEO of YEA Networks, said, “We’re excited to bring Tino Cochino Radio to audiences and stations across the U.S. Tino is a brilliant talent who is the next generation in syndication and a great addition to the YEA Networks family. Tino and his team have a powerful chemistry with each other and with their listeners, who become engaged in their lives at all touch points – on-air, and via video, social media and a popular podcast. The Tino Cochino Radio team is more than just entertaining — they share their energy, fun and personal passions with listeners and people feel like they know them and want to be friends with them. That’s a special quality, and it’s something we’re thrilled to bring to markets across the country.”
Cochino commented, “This partnership with YEA Networks and TCR is truly special. The success they have generated via The Kidd Kraddick Morning Show and The Bert Show is nothing short of impressive. To know they believe in our brand and what we’re creating is a sign, to me, that we are, without a doubt, moving in the right direction.” For more information about Tino Cochino Radio, contact Scott Kerr, Director, Affiliate Sales and Content at YEA Networks, at 843-270-2836 or scott@yeanetworks.com.
