USRN Inks Kenny Loggins
• United Stations is now presenting radio stations across America with the rare opportunity to add Grammy and Emmy award-winner Kenny Loggins to their airstaff. Kenny Loggins: The Real Thing is set to debut later this summer on a date TBA and will be delivered as completely flexible segments allowing stations to build their imaging and music around voice tracks supplied by Kenny Loggins.
Kenny, who interestingly enough voiced the character of a radio DJ in the videogame Grand Theft Auto V, now brings his hosting and story-telling skills to radio stations all over the country. United Stations will produce and distribute Kenny Loggins: The Real Thing on a market-exclusive basis. Affiliates are being secured now for the show, which is designed to be easily ingested into any radio station automation system, and is in keeping with United Stations’ growing menu of Dayparts on Demand.
This announcement comes jointly from Andy Denemark, EVP of Programming at United Stations and the Kenny Loggins management team at Higher Vision, Inc. “We have always aimed to deliver great talent to radio stations, and often that talent comes in the form of a celebrity or musician,” said Denemark. “We saw a growing need for a new type of programming for Gold-based radio stations, and given everything about Kenny Loggins we just felt he was the perfect choice. He’s got a lifetime of cool stories; he’s a rock star you’d want to have coffee with, and he’s charming, easy-going and relatable.”
Loggins added, “I grew up on radio — I always loved the medium and I also love the idea of doing something new in this new decade. Music and music radio has been my life, and I’m excited about where we might go with this new endeavor.” For affiliate information, email ask@unitedstations.com or visit usrn.com/Kenny.
