Tuesday, September 23, 2025
Latest News from RAMP:
  • Condolences: Alex Machurov
  • Skyview Executive Action
  • Hulvey & Oliviero Join BFOA Board
  • Epic Chair/CEO Sylvia Rhone Stepping Down
  • Spatz To Succeed Slats At WNCX
  • Bluesky
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NuVoodoo

NuVoodoo - Moneyball for Radio 

Moneyball: Brand Lift Studies for Radio Sales

September 22, 2025September 21, 2025 kevincarter NuVoodoo

• Advertisers are increasingly looking for proof that their campaigns are working. You can hear ROAS — Return on Ad

Read more
NuVoodoo - Moneyball for Radio 

Moneyball: Alt and Rock P1 Deep Dive (and a new webinar)

September 15, 2025September 14, 2025 kevincarter NuVoodoo

• Last week we shared a deep dive into findings concerning CHR and AC P1s from the latest NuVoodoo national

Read more
NuVoodoo - Moneyball for Radio 

Moneyball: CHR and AC P1 Deep Dive

September 8, 2025September 7, 2025 kevincarter NuVoodoo

• Last week we shared a deep dive into findings concerning Urban and Urban AC P1s from the latest NuVoodoo

Read more
NuVoodoo - Moneyball for Radio 

Moneyball: Urban/Urban AC P1 Deep Dive

September 2, 2025September 1, 2025 kevincarter NuVoodoo

• Last week we shared a deep dive into findings concerning Classic Hits and Classic Rock P1s from the latest

Read more
NuVoodoo - Moneyball for Radio 

Moneyball: Classic Hits/Classic Rock P1 Deep Dive

August 25, 2025August 25, 2025 kevincarter NuVoodoo

• Last week we shared a deep dive into findings concerning Country radio P1s from the latest NuVoodoo national study,

Read more
NuVoodoo - Moneyball for Radio 

Moneyball: A Deep Dive into Country P1s

August 18, 2025August 17, 2025 kevincarter NuVoodoo

• With less than five weeks to go until the start of the fall book, we’re drilling down each week

Read more
NuVoodoo - Moneyball for Radio 

Moneyball: The Most Powerful Social Channels for Radio Stations

August 11, 2025August 10, 2025 kevincarter NuVoodoo

• Last week we drilled into the most influential marketing channels for likely ratings participants. At or near the top

Read more
NuVoodoo - Moneyball for Radio 

Moneyball: The Best Marketing Channels for Radio Stations

August 4, 2025August 3, 2025 kevincarter NuVoodoo

• Last week we drilled into the details of contest design for the fall book that looms less than two

Read more
NuVoodoo - Moneyball for Radio 

Moneyball: Station Contesting, Part II (Prize Amounts)

July 28, 2025July 27, 2025 kevincarter NuVoodoo

• Last week we shared data showing that contesting continues to be a tactic that punches above its weight for

Read more
NuVoodoo - Moneyball for Radio 

Moneyball: Squeezing the Most from Station Contesting, Part I

July 21, 2025July 20, 2025 kevincarter NuVoodoo

• Last week we shared what people like about listening to radio in the car — and it’s a powerful

Read more
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BREAKING NEWS

Epic Chair/CEO Sylvia Rhone Stepping Down
BREAKING NEWS EXECUTIVE ACTION LABEL LOVE MILESTONES 

Epic Chair/CEO Sylvia Rhone Stepping Down

September 22, 2025 kevincarter Comments Off on Epic Chair/CEO Sylvia Rhone Stepping Down

• Music industry icon Sylvia Rhone is stepping down from her post as Chair & CEO of Epic Records, effective

NuVoodoo

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DIGITAL

Skyview Executive Action
BRANDING/MARKETING DIGITAL EXECUTIVE ACTION FRONT PAGE PROGRAMMING STREAMING SYNDICATION 

Skyview Executive Action

September 22, 2025 kevincarter Comments Off on Skyview Executive Action

• Skyview Networks announced its latest rounds of executive upgrades: Ethan Aragon has been promoted to Senior Executive Director, Insights,

NordVPN Responds To FTC’s Action
CONCERTS DIGITAL EXECUTIVE ACTION FINANCIAL FRONT PAGE LEGAL PUBLIC SERVICE 

NordVPN Responds To FTC’s Action

September 18, 2025 kevincarter Comments Off on NordVPN Responds To FTC’s Action
Civic Media Announces New Executive Structure
BRANDING/MARKETING DIGITAL EXECUTIVE ACTION FRONT PAGE PROGRAMMING SALES 

Civic Media Announces New Executive Structure

September 17, 2025 kevincarter Comments Off on Civic Media Announces New Executive Structure
Mehta Named Exec. Director, NPR Music
DIGITAL EXECUTIVE ACTION FRONT PAGE PROGRAMMING PUBLIC RADIO STREAMING 

Mehta Named Exec. Director, NPR Music

September 16, 2025 kevincarter Comments Off on Mehta Named Exec. Director, NPR Music
iHeart Ups Dee Doers To Area President
BRANDING/MARKETING DIGITAL EXECUTIVE ACTION FRONT PAGE SALES STREAMING 

iHeart Ups Dee Doers To Area President

September 15, 2025 kevincarter Comments Off on iHeart Ups Dee Doers To Area President

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WELCOME! WE’RE KEVIN & STEVE

Steve & Kevin
RAMP (Radio and Music Pros): Founded in September 2009, owned and operated by
Kevin Carter & Steve Resnik

LATEST POSTS

Condolences: Alex Machurov
CONDOLENCES FRONT PAGE 

Condolences: Alex Machurov

September 22, 2025 kevincarter Comments Off on Condolences: Alex Machurov

• A2IM (The American Association of Independent Music) and the music industry mourn the loss of Alex Machurov, who passed

Skyview Executive Action
BRANDING/MARKETING DIGITAL EXECUTIVE ACTION FRONT PAGE PROGRAMMING STREAMING SYNDICATION 

Skyview Executive Action

September 22, 2025 kevincarter Comments Off on Skyview Executive Action
Hulvey & Oliviero Join BFOA Board
CHARITY EDUCATION EXECUTIVE ACTION FRONT PAGE 

Hulvey & Oliviero Join BFOA Board

September 22, 2025 kevincarter Comments Off on Hulvey & Oliviero Join BFOA Board

LABEL LOVE

Epic Chair/CEO Sylvia Rhone Stepping Down
BREAKING NEWS EXECUTIVE ACTION LABEL LOVE MILESTONES 

Epic Chair/CEO Sylvia Rhone Stepping Down

September 22, 2025 kevincarter Comments Off on Epic Chair/CEO Sylvia Rhone Stepping Down
Capitol Names Holder & Stewart SVPs, A&R
BRANDING/MARKETING EXECUTIVE ACTION FRONT PAGE LABEL LOVE STREAMING URBAN 

Capitol Names Holder & Stewart SVPs, A&R

September 18, 2025 kevincarter Comments Off on Capitol Names Holder & Stewart SVPs, A&R
Madonna Comes Home To Warner Records
BRANDING/MARKETING EXECUTIVE ACTION FRONT PAGE LABEL LOVE MILESTONES STREAMING 

Madonna Comes Home To Warner Records

September 18, 2025 kevincarter Comments Off on Madonna Comes Home To Warner Records
Atlantic Teams Up With Limosa Nostra
BRANDING/MARKETING EXECUTIVE ACTION FRONT PAGE LABEL LOVE TRANSACTIONS 

Atlantic Teams Up With Limosa Nostra

September 18, 2025 kevincarter Comments Off on Atlantic Teams Up With Limosa Nostra
Gillham Named COO, Concord Label Group
BRANDING/MARKETING EXECUTIVE ACTION FRONT PAGE LABEL LOVE PROS IN MOTION STREAMING 

Gillham Named COO, Concord Label Group

September 17, 2025 kevincarter Comments Off on Gillham Named COO, Concord Label Group
Music Industry Pros Reunited!
CONVENTIONS EXECUTIVE ACTION FRONT PAGE LABEL LOVE MILESTONES PROGRAMMING REUNIONS 

Music Industry Pros Reunited!

September 17, 2025 kevincarter Comments Off on Music Industry Pros Reunited!

PROGRAMMING

Skyview Executive Action
BRANDING/MARKETING DIGITAL EXECUTIVE ACTION FRONT PAGE PROGRAMMING STREAMING SYNDICATION 

Skyview Executive Action

September 22, 2025 kevincarter Comments Off on Skyview Executive Action
Spatz To Succeed Slats At WNCX
BRANDING/MARKETING CLASSIC ROCK FRONT PAGE MILESTONES MORNING SHOWS PROGRAMMING PROS IN MOTION 

Spatz To Succeed Slats At WNCX

September 22, 2025 kevincarter Comments Off on Spatz To Succeed Slats At WNCX
The [98 Rock] Programming Dept.
BRANDING/MARKETING EXECUTIVE ACTION FRONT PAGE Mainstream Rock PRODUCTION PROGRAMMING 

The [98 Rock] Programming Dept.

September 22, 2025 kevincarter Comments Off on The [98 Rock] Programming Dept.
Boomer Ready For What’s Next
AC COUNTRY DOWNSIZING FREE AGENT FRONT PAGE PROGRAMMING PROS IN MOTION TOP 40 

Boomer Ready For What’s Next

September 21, 2025 kevincarter Comments Off on Boomer Ready For What’s Next
Catsimatidis: Don’t Let Sun Set On AM Radio Act
EDUCATION EXECUTIVE ACTION FRONT PAGE MILESTONES NEWS/TALK/SPORTS POLITICS PROGRAMMING STREAMING 

Catsimatidis: Don’t Let Sun Set On AM Radio Act

September 21, 2025 kevincarter Comments Off on Catsimatidis: Don’t Let Sun Set On AM Radio Act
Toni Marie On The Move
BRANDING/MARKETING COUNTRY FREE AGENT FRONT PAGE OPPORTUNITIES PROGRAMMING PROS IN MOTION STREAMING 

Toni Marie On The Move

September 19, 2025 kevincarter Comments Off on Toni Marie On The Move

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