NuVoodoo – RAMP – Radio and Music Pros

Moneyball: Have You Audited Your Imaging?

• Have you audited your imaging and promos lately? This year? This decade? With more responsibilities spread across fewer people

• While Nielsen’s new 3-minute rules have lifted AQH, revenue remains challenging. It’s understandable to see programming personnel being trimmed

• When we asked the 2,000+ nationwide respondents in NuVoodoo Ratings Prospects Study 26 what causes them to change stations,

• For the coming year in the radio business, you’ll again be asked to do more with less. If you’re

• Spouses of program directors talk about it: PDs listen to the car radio wrong — they turn up the

• Advertisers are increasingly looking for proof that their campaigns are working. You can hear ROAS — Return on Ad

• Last week we shared a deep dive into findings concerning CHR and AC P1s from the latest NuVoodoo national

• Last week we shared a deep dive into findings concerning Urban and Urban AC P1s from the latest NuVoodoo

• Last week we shared a deep dive into findings concerning Classic Hits and Classic Rock P1s from the latest

• Last week we shared a deep dive into findings concerning Country radio P1s from the latest NuVoodoo national study,