BBR Staff Enhancement Initiative

BBR Music Group is thrilled to announce promotions and additions to the marketing and promotion staff — Lexi Willson (left) has been tapped as Director of Regional Promotion, West Coast for Wheelhouse Records. She succeeds Byron Kennedy, who earlier this week was named VP of Promotion for Stoney Creek Records. Willson has been Promotion Coordinator for Red Bow Records and Wheelhouse Records since August 2016, following three years as a Promotion Assistant at KNTY/Sacramento. Willson reports to Wheelhouse VP of Promotion Teddi Bonadies and can be reached at 707-410-6617 or lexi@wheelhousebbrmg.com.

Matt Holmberg (center) succeeds Willson as Promotion Coordinator for Red Bow and Wheelhouse Records. Holmberg has worked at BBR Music Group since April 2017 in various creative support roles and as a catalog coordinator for Magic Mustang. He had previously interned in promotion at BBR Music Group. Holmberg reports to Wheelhouse VP of Promotion Teddi Bonadies and Red Bow VP of Promotion Shelley Hargis. He can be reached at 615-610-2127 or matthew@bbrmusicgroup.com.

Devin DeToro (right) has been hired as Sr. Manager of Marketing for Red Bow and Wheelhouse Records. DeToro joins BBR following a two-year stint as Manager, Activation and Account Management with iHeartMedia Los Angeles. before that she spent seven years with CBS Radio, rising to Project Manager, Integrated Marketing and Events for the Chicago cluster. DeToro reports to BBR Music Group VP of Marketing JoJamie Hahr and can be reached at 615-610-2157 or devin@bbrmusicgroup.com.