Woodward Radio Group Expands
• Woodward Radio Group (WRG), a division of Woodward Communications, Inc. is adding an eighth signal to its Wisconsin portfolio, inking an agreement with Caxambas Corporation to acquire 104.7 WBJZ-FM, which is licensed to Berlin, WI and serves the Fox Valley in Northeastern Wisconsin. The format is currently Top 40 as “B104.”
Woodward currently owns seven signals serving the Appleton-Oshkosh and Green Bay markets — Classic Rock WAPL, Active Rock WZOR (Razor 94.7), Top 40 WKSZ/WKZY (92.9 & 95.9 Kiss FM), Adult Hits WKZG (KZ104.3), News-Talk WHBY-AM and Sports-Talk WSCO (AM 1570/95.3 FM The Score).
Commenting on the acquisition, WRG General Manager Kelly Radandt said, “This additional signal will fit nicely into our long term strategic goals for our radio division. It will also allow us to better serve our Northeast Wisconsin communities.”
The definitive purchase agreement was signed last Friday, March 9, and is subject to FCC approval, which was filed on the same day. Terms of the transaction and future plans for the format are not being disclosed. Caxambas Corporation is owned by Steve Peterson and Lisa Washa of Fond du Lac, WI.
