Meruelo Media Closes On KLOS, KXOS

• Two major L.A. deals done in one day for Meruelo Media, which announced the closing of its purchase of heritage Rocker KLOS from Cumulus Media Inc. and Regional Mexican KXOS from Grupo Radio Centro, S.A.B. de C.V., effective July 17, 2019. Otto Padron, President of Meruelo Media, exclaimed, “Two closes in one day! We are thrilled to add 93.9 KXOS and 95.5 KLOS to the Meruelo Media family. This is the beginning of a new and exciting chapter in L.A. media!”

KLOS and KXOS become the 6th and 7th stations in Meruelo Media’s growing Los Angeles cluster, which also includes Rhythmic KPWR (Power 106), Classic Hip Hop 93.5 KDAY and simulcast partner 93.5 KDEY-FM/Riverside, and televisions stations KWHY-TV and KBEH.

Meruelo Media’s current executive team will assume command of KLOS operations, with Otto Padron serving as interim Market Manager, Tomas Trujillo overseeing the day-to-day operations, David Criscitelli, VP of Meruelo Media Client Solutions overseeing sales activities and VP of Marketing Dianna Jason overseeing communications and marketing activities. Current KLOS PD Keith Cunningham remains firmly in that role. Irma Barrios will add KXOS to her existing duties as GM of KWHY-TV and while Power 106 & KDAY PD Emmanuel “DJ E-Man” Coquia will assume interim music and programming duties for KXOS.

Meruelo Media plans to relocate KLOS’s operations from Culver City to Meruelo’s Burbank facility later this year. KXOS already operates out of Meruelo Media’s Burbank building. Speaking of KLOS, Padron said, “We are absolutely committed to the amazing heritage Rock brand of KLOS. We are electrified to officially close on our purchase of the station and begin a new chapter of this legendary brand together with its amazing cadre of talented employees and iconic personalities. It will give Meruelo Media great scale and access to a highly desirable market sector in addition to giving our clients and partners a newly energized local option.  In turn, we will commit to KLOS our deep hyper-local operational and content resources that will drive significant audience growth for a larger share of advertising dollars.”

Commenting on the future of KXOS, Padron added, “Stand by… exciting news about KXOS coming soon!”