Franck Joins ADA As EVP

• Alternative Distribution Alliance (ADA), the global independent distribution division of Warner Music Group, announced the appointment of John Franck as EVP, Commercial & Marketing. In this newly created role, Franck will have oversight of ADA’s global commercial relationships, digital marketing and digital sales & strategy.

Franck will report to Eliah Seton, President of Independent Music & Creator Services, Warner Music Group, who remarked, “John has built a reputation as a brilliant and creative thinker, a determined and process-oriented executive, and a warm and kind soul. His breadth of experience, along with his outstanding relationships across the digital platforms, will make him a tremendous asset as we continue to raise the bar in the services we provide our label partners and artists. We’re thrilled to welcome him to the ADA family.”

Franck most recently served as Chief Marketing Officer for 300 Entertainment. Franck notably served as SVP of Marketing & Content Creation at Entertainment One for over a decade before joining independent label Razor & Tie as Head of Marketing and Label Acquisitions. Earlier in his career Franck worked at Sony Music and at Elektra.

Commenting on his new ADA adventure, Franck said, “When I first began my career at Elektra, I remember the great joy and excitement I felt walking into the building. I feel the same way returning to the Warner family, working with Eliah and his team at ADA. Now, more than ever, I believe in the long-term value of artist development and the opportunities to serve independent artists and continue to help them grow and reach wider global audiences.”