Lee Abrams Relaunches Consultancy
• Legendary media consultant Lee Abrams, who has helped shape the American radio industry for over four decades, has relaunched his consulting business under the name MediaVisions.
The focus of MediaVisions will be a new radio format — a complete reimagination of video content, news and information; creative driven 40+ music innovation for entertainment and media leaders; innovative podcasting; and working with companies looking for creative direction and new ways to prosper.
Abrams is widely considered to be one of the most influential thinkers in contemporary media, working with hundreds of radio stations, major networks and leading corporate clients. He notably joined fledgling XM Satellite Radio as its first employee in June 1998, serving as Chief Programming Officer, designing the programming and training the staff. He later served as The Tribune Company’s Chief Innovation Officer.
MediaVisions is looking to generate revenue for what’s on the horizon for media and entertainment entities. “Not data driven, very creative driven,” said Abrams, who added, “I don’t do research, I interpret it… news and information is what is steering our 21st century world, the equivalent of what rock ‘n roll was 40 years ago.”Abrams noted that “MediaVisions will merge this passion for information, knowledge, and insight with the revolution in technology…we are positioned to help companies navigate and prosper in traditional media, today’s digital landscape and evolving disruptive technologies.” For more details, email Abrams at n101xm@gmail.com, and stay tuned for his new website, LeeAbrams.Rocks coming soon!
