McKay Joins Cumulus Columbia, SC

• Steve McKay just arrived in Columbia, SC as the new PD of Cumulus AC WTCB (B106.7) and Classic Hits 98.5 WOMG. McKay is awarded the transfer after a year in Wilmington, NC as PD of Cumulus AC WGNI and Classic Rock WKXS (94.5 The Hawk).

Prior to joining Cumulus last July, McKay was an AE for Max Media in Norfolk, and also on-air at Beasley Classic Hits WJRZ/Monmouth-Ocean, NJ. McKay’s two decades of previous programming experience include Entercom’s WPTE (94.9 The Point)/Norfolk, Greater Media’s former WEJM (Jammin’ Gold 95.7)/Philadelphia, WBHT/Wilkes Barre-Scranton, PA and WSBG/Stroudsburg, PA.

Rick Prusator, VP/Market Manager of Cumulus Media Columbia, said, “Steve McKay’s experience in our formats on WTCB and WOMG has delivered top ratings and revenues for the radio stations he has guided and his addition to our already great team in Columbia will bring immediate results. Steve’s commitment to creating greater listener experiences and coaching his team to help them be their best is why I think he’s the perfect leader to guide our team at this time.”

McKay remarked, “I’m excited to be taking this next step in my Cumulus career. Columbia has a rich history of great radio, and I’m looking forward to joining Rick Prusator and the Cumulus Columbia team to create exciting, entertaining radio for our listeners, and high value for our advertisers. I want to thank Mike McVay, John Dimick and Emily Bolden for their continued support. I would be remiss if I didn’t thank my Cumulus Wilmington family for a great year of success.”