BMG Ups Reid To SVP
• BMG has promoted Tim Reid to SVP, Repertoire & Marketing, for BMG Recorded Music, responsible for leading the development of BMG Recorded Music’s focus in R&B and Hip-Hop in the U.S.
The L.A.-based Reid reports directly to Thomas Scherer, BMG’s EVP, Repertoire & Marketing, Los Angeles, who said, “Tim made an immediate impact when he joined BMG, contributing to the incredible expansion, growth, and success of our frontline recorded business in R&B and Hip-Hop. He is an exceptional and highly respected executive inside the artist and management community. Tim is a great leader for his fast-growing department, and we look forward to further strengthening and building on BMG Recorded Music’s ambitions to be the leading destination for artists in Rap/Hip-Hop and R&B who want to build their own empire and amplify brands on a global scale.”
Reid joined BMG in 2014 and was responsible for helping launch BMG’s Recorded Music’s U.S. success with Janet Jackson‘s 2015 return, Unbreakable, which debuted at No. 1 on the Billboard 200. Reid has also worked with Lil Dicky, Anthony Hamilton, Keyshia Cole, Big K.R.I.T., DeJ Loaf, Terrace Martin, Ledisi, Ayo & Teo, DJ Infamous, India.Arie, Charlie Wilson and Derez De’Shon, among others.
Earlier in his career, Reid served as Head of Marketing for Priority Records. He later joined MCA Records as VP of Marketing before transitioning to Interscope Geffen A&M. Reid also served as marketing consultant for Jill Scott‘s Blues Babe Records and Common‘s Think Common Music. Prior to joining BMG, Reid was VP of Product Management for INgrooves Distribution. [Photo credit: Jizelle Reid]
