VP Upgrade For Urban One’s Palmer
• Urban One announced the promotion of Mosetta Palmer to VP, Revenue Management for Radio One and Reach Media. In her newly expanded role, Ms. Palmer will be responsible for the continued development and measurement of strategic and tactical revenue management initiatives deployed to the Radio One and Reach Media divisions to improve revenue, profit, and market share.
In making the announcement, David Kantor, CEO of Urban One’s Radio One and Reach Media, stated, “I’m proud to announce Mosetta’s well-deserved promotion. Mosetta’s oversight with sales data analysis and forecasting, combined with her initiative to identify strategies to increase our customer base and revenue, has helped to bolster efficiency and profits within Radio One and Reach Media.”
Palmer joined Urban One in 2019 as the Director of Revenue and Inventory Management and in 2020, was promoted to Sr. Director of Inventory and Revenue Management. Commenting on her new responsibilities, Palmer remarked, “Unprecedented business conditions have required systemic changes. I am honored Urban One’s innovative leadership trusted me to establish a department comprised of thoughtful and strategic members who foster a can-do mindset. I am thrilled to be a participant of continued change and revenue growth within a thriving culture.”