Jordan Lee Comes Home To Radio Milwaukee
• WYMS (Radio Milwaukee) is pleased to announce the return of prodigal son Jordan Lee to the station, this time as Sr. Director of Programming. In his new position Lee will lead the development of innovative products aimed at attracting new listeners, including to HYFIN — Radio Milwaukee’s Urban Alternative service (HYFIN.org & 88.9-HD2). Lee also will lead the development of Uniquely Milwaukee podcasts, as well as new live events aimed at enhancing music discovery, both in Milwaukee and nationally.
“We are thrilled to have Jordan Lee back at Radio Milwaukee for what is a new era for us all,” said Executive Director Maxie Jackson. “His passion for music and dedication to our community align perfectly with our station’s mission. With Jordan at the helm, we look forward to delivering an even richer musical experience for the audiences we serve.”
Lee first joined Radio Milwaukee in 2008 as morning host, and three years later, was upped to APD, later becoming Program Director and Station Director. In January 2022, he joined Paragon, for which he had previously served as a consultant, full time. Radio Milwaukee is a consulting client of Paragon. At Paragon, Lee worked with some of the country’s top-performing non-comm stations and, through Paragon’s work on the Urban Alternative initiative, was tapped by the Corporation for Public Broadcasting (CPB) to identify and report on their best practices, as well as the best practices of Radio Milwaukee.
Lee remarked, “Radio Milwaukee has always held a special place in my heart, and I’m honored to be back in this new role. Music discovery is something I’m deeply passionate about, and I can’t wait to explore new horizons and find new ways to connect with our community.” He added, “Radio Milwaukee listeners can anticipate a fresh wave of music discovery as I focus on transformative growth for the station. I’m deeply excited to be part of it.”
Lee will remain actively involved in radio consulting with Paragon and will continue to serve on the board of directors for the Public Media Content Collective (PMCC).