Your Quu To Get Visual With Cumulus

• Cumulus Media is expanding its ability to help advertisers connect with consumers on the go by implementing in-dash messaging technology by Quu across its 400 radio stations.

This means Cumulus stations will leverage Quu’s content management system, 24/7 dashboard display monitor, Xperi’s Rapid technology and DTS AutoStage, and more, to enhance in-car listening experiences and help drive ratings and revenue. Some markets will also offer Quu’s patented Content Partnership sponsorship, bringing fresh opportunities for advertisers.

“Visual content solutions generate sustainable revenue growth and significantly enhance in-car engagement, where listeners spend the most time with our stations,” said Dave Milner, Cumulus President of Operations. “This expansion underscores Cumulus’ commitment to delivering premium content and sales experiences that meet the evolving needs of our audience and clients.”

No less excited about this partnership is Quu CEO Steve Newberry, who commented, “Quu is thrilled to empower hundreds of Cumulus radio stations across the country with Visual Quus to reinforce their brand identity, boost TSL, and make more money. We look forward to the transformative results this partnership will bring.”