KMOX/St. Louis Moves Simulcast To 104.1

• Last week, during Audacy’s nationwide RIF, the company released the entire airstaff of Urban WHHL (Hot 104.1)/St. Louis ahead of what was being rumored as a format flip.

Today, it was announced that KMOX-AM (News Radio 1120 AM) & 98.7FM (K254CR & KEZK-HD2) will be simulcast on 104.1, beginning March 24, “further expanding the reach of the voice of St. Louis and the official home of Cardinals baseball across the metropolitan area.”

It was concurrently announced that Hot 104.1’s format will move to 98.7 and rebrand as Hot 98.7.

“We’re thrilled to expand KMOX’s reach and bring the trusted news and entertainment our listeners rely on, as well as Cardinals baseball, on an enhanced FM signal that covers the greater St. Louis region,” said Becky Domyan, SVP/Market Manager, Audacy St. Louis and Wichita. “We’re equally as excited to continue delivering the hottest hip-hop and R&B on HOT 98.7’s new dial position.”