It’s Peach Season In Ten Country

• Reno Media Group’s KOLC (Ten Country 97.3)/Reno, NV announced the hire of Brenden Peach as the station’s new morning co-host and Programming Coordinator, starting Nov. 17.

In his new dual role, Peach will plug in alongside morning host Cat Bellah, filling the vacancy left by Robbie Owens, who recently returned to Midwest Communications’ KTWB (Big Country 92.5)/Sioux Falls, SD. He will also assist with Ten Country’s music scheduling and brand strategy behind the scenes,

Peach spent the past 5+ years with Riverbend Media Group in Idaho Falls, ID, most recently as PD of Top 40 KFTZ (Z103). In addition to serving as Brand Ambassador for the group, Peach earlier did afternoons on Active Rock KCVI (K-Bear 101) and former Country KTHK (105 The Hawk). Peach originally got his foot in the radio door as an intern at iHeartMedia’s KOST/Los Angeles.

“Brenden is a great talent who understands the unique connection local radio has with its community,” said Bill Schulz, VP of Programming at Reno Media Group. “His on-air talent makes him the perfect fit to carry the torch forward alongside Cat. We’re proud to welcome him to the Reno Media Group family.”

Market VP Kara Brown commented, “Finding someone who can effortlessly balance the technical demands of programming coordination with the high energy required for a major morning show with a passion for community involvement, is rare. Brenden brings new skills to us with modern ways of branding that should set us even further apart from our competition. We are excited for our listeners to get to know him and to see where he takes the station.”