Amazon Prime To Stream 2022 ACM Awards
• Amazon Prime will be the exclusive home of the 57th Academy of Country Music Awards, which will livestream on the platform in 2022. The 2022 ACM Awards, produced by MRC’s dick clark productions, marks the first time a major awards show has livestreamed exclusively. The date and location will be confirmed at a later time.
“We’re excited to continue to expand our content offerings for Prime Video customers by being the exclusive home for the Academy of Country Music Awards in 2022 and honoring the best in Country music,” said Vernon Sanders, co-Head of Television, Amazon Studios. “Reaching this milestone with our partners at the Academy of Country Music and MRC as the first major awards show to be livestreamed speaks to our dedication and commitment to continue to both entertain and innovate for our audience.”
Damon Whiteside, CEO of the Academy of Country Music, remarked, “We are thrilled that the Academy of Country Music Awards are first to take this giant step toward the future of awards shows with Amazon Prime Video. This partnership, which reinforces our position as an innovative, progressive awards show, will deliver the broadest possible audience and, simultaneously, deliver massive value to our artists whose music lives inside this ecosystem, enabling fans to discover and stream music as they watch.”
MRC co-CEO Modi Wiczyk said, “We congratulate our partners at the Academy and Amazon for blazing a path for the future of live awards shows. Our team is excited to be part of the creative and entrepreneurial innovations that streaming technology will unleash.”
Ed Warm, outgoing ACM Board of Directors Chair noted, “This historic partnership with ACM, MRC, and Amazon Prime Video meets the industry’s need to bring awards shows to the forefront of the streaming world — exactly where fans are consuming and demanding content. It will also deliver invaluable new opportunities for Country artists, enabling them to reach larger audiences and presenting them the Academy’s exceptionally entertaining and compelling show.”
