NuVoodoo – Moneyball for Radio

• Looking ahead to a fresh NuVoodoo Ratings Prospects Study in the New Year – which is six weeks away

• The Cambridge Dictionary defines “anodyne” as “intended to avoid causing offense or disagreement, especially by not expressing strong feelings

• When we worked for Clear Channel years ago — and back when perceptual study presentations were conducted on location,

• We talk with program directors and managers every day who are passionately concerned about the ratings and performance of