NuVoodoo – Moneyball for Radio

• If you’re considering a contest to impact the last month of the spring book, you’re likely working with a

• Many years ago, in an introductory college course on broadcast radio the professor laid out that the goal of

• In the TV era, radio’s distinction was that it’s live and local, right? Though, even in the heyday of

• We’re showing off programming and marketing micro-tactics from NuVoodoo Ratings Prospects Study 23 in a second season of Moneyball

• We’re showing off programming and marketing micro-tactics from NuVoodoo Ratings Prospects Study 23 in a second season of Moneyball

• We’re showing off programming and marketing micro-tactics from NuVoodoo Ratings Prospects Study 23 in a second season of Moneyball

The spring book is underway in Nielsen markets. Even if you’re among the lucky ones who were able to get

• When designing questionnaires for perceptual studies, clients have many times asked us to inquire about how much talk listeners

• The spring book starts Thursday, March 28. If you’re among a fortunate few, you’re putting finishing touches on promotional

• You’re throwing a party starting on Thursday, March 28. If you program or manage a radio station in the