RATINGS – Page 3 – RAMP – Radio and Music Pros

Moneyball: TikTok Adds Zips To Targeting Options

This week we’re handing the keyboard to NuVoodoo marketing guru Mike O’Connor. TikTok’s new targeting options enhance the tool kit

Moneyball & Rolled Samples Moneyball for Radio means using everything at your disposal to tilt the table in your favor

Moneyball & Listening Devices Moneyball for Radio means working to find that next tenth of an AQH Ratings point to

• Research Director, Inc., (RDI), The Ratings Experts, is excited to announce the addition of veteran radio executive Chuck Sullivan

• Media consultancy Paragon announces a rebranding of the company including a streamlined name, new website, and new email addresses.

• Point-To-Point Marketing (PTP) celebrates its 25th anniversary this month, and along with that impressive milestone comes two key executive

• In the first edition of its Investing In Radio® Market Report for 2023, BIA Advisory Services reports that total

• A special quarter-century milestone has been reached by TroyResearch, which has been helping radio stations achieve — and overachieve

• Say hello to RMR Media Strategies — a new Toronto-based full-service agency for creators & brands, launched by industry

• Media research firm Coleman Insights welcomes Scott Musgrave to the executive team as the company’s new Chief Revenue Officer,