25 Candles For TroyResearch
• A special quarter-century milestone has been reached by TroyResearch, which has been helping radio stations achieve — and overachieve
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RATINGS
Introducing RMR Media Strategies
• Say hello to RMR Media Strategies — a new Toronto-based full-service agency for creators & brands, launched by industry
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Coleman Taps Musgrave As CRO
• Media research firm Coleman Insights welcomes Scott Musgrave to the executive team as the company’s new Chief Revenue Officer,
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Media Monitors Re-Accredited
• Accredited since 2008 by the Media Rating Council (MRC) for its US radio spot data, and since 2017 for
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Aptivada Rebrands As Audience
• Aptivada is now Audience. Please make a note of it. This major rebrand includes an updated name, logo, and
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Nielsen Acquired By Private Equity For $16 Bil
• Nielsen Holdings plc announced that it has entered into a definitive agreement to be acquired by a private equity
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Nielsen Rejects ‘Unsolicited’ Acquisition Offer
• Nielsen Holdings plc on Sunday announced that its Board of Directors has determined not to proceed with an unsolicited
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Nielsen & CMG Renew Vows
• Nielsen and Cox Media Group (CMG) announced a multi-year renewal agreement for television and audio measurement services covering CMG
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PromoSuite Partners With Aptivada
• PromoSuite and Aptivada have partnered to create an integration between Aptivada’s contesting platform and PromoSuite Next & PromoSuite Mail
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AURN & ARC Mean Business
• American Urban Radio Networks and ARC Software, Inc. announced that they have entered into an agreement establishing ARC as
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