Radio Show Update
• Superstar Demi Lovato is set to headline the 2017 Radio Show’s “Music & Mimosas” event on Friday, September 8 at the JW Marriott in Austin, produced by the National Association of Broadcasters (NAB) and the Radio Advertising Bureau (RAB).
“We’re thrilled to welcome Demi Lovato and the extraordinary talent represented by some of the industry’s most influential record labels to Music & Mimosas,” said RAB President and CEO Erica Farber. “This must-attend session provides attendees with exclusive listens to music from a variety of genres and serves as the perfect bookend to the radio industry’s hottest event.”
• On Thursday, September 7, top media and advertising reps for Comcast Cable, one of the country’s leading radio advertisers, will headline the 2017 Radio Show Advertiser Breakfast from 7:30-9am, sponsored by Katz Radio Group.
Erica Farber will moderate a discussion with Kavita Vazirani, SVP of Media Strategy & Sciences for Comcast Cable. Members of the Comcast marketing team will also participate in the in-depth conversation regarding the company’s relationship with radio. “Radio drives behavior, and Comcast Cable is a prime example of a top advertiser using radio as a method of communication to new and existing customers about new products and services,” noted Farber. “We look forward to welcoming Kavita Vazirani and her marketing team in Austin at the Radio Show to discuss radio’s role in their advertising mix.” The Radio Show rolls September 5-8 and is produced by the National Association of Broadcasters (NAB) and the Radio Advertising Bureau (RAB).
