Warshaw + Shark = Satori
Jeffrey D. Warshaw, Founder & CEO of Connoisseur Media has teamed up with veteran programmer Michael “Shark” Sharkey to launch Satori, described as an “app-based” online radio station and music discovery platform. Headquartered in Brooklyn, NY and available now for mobile app and desktop, Satori seeks to strike a balance between traditional radio and current online platforms by giving a voice to New York City culture through on-the-scene broadcasts, live DJ sets, notable local personalities and more.
“Communities are what make stations successful,” said Warshaw, who is also Satori’s Founder and CEO. “With Satori, we’re not just playing major artists, we’re championing music discovery and supporting the local community of individuals and businesses that make it special. Major artists are calling New York radio out for not supporting their local talent. Streaming services don’t have a sense of community or place. There is no human element.”
Sharkey, the founder of Zen Shark Media and the former PD of Cox Media Alternative WSUN (97X) and Talk WHPT (102.5 The Bone)/Tampa also serves as Satori’s Director of Programming and Content. “There is a generation that has been largely ignored by traditional radio,” said Shark. “There’s no reason radio can’t be about discovery and supporting rising artists, which is a big focus for us at Satori. By tapping into streaming data and the word on the street, we can better understand what New Yorkers are actually listening to, and curate a soundtrack with broad listener appeal. In addition, our authentic personalities will share the coolest things happening in the city.” Satori is available on desktop and mobile. The app can be downloaded from the app store for both Android and iOS, and at satori-nyc.com.
