Tifre Named CRO Of LMN
• Latino Media Network (LMN) has named Rose-Anne Tifre as Chief Revenue Officer for the rapidly growing multi-platform audio and digital media network. Tifre joins founders Stephanie Valencia and Jessica Morales Rocketto and CEO Sylvia Banderas Coffinet, creating one of the largest Latina-owned and operated audio & media companies in the U.S. Hispanic market today.
In her new role Tifre will oversee the commercial strategy for LMN and be responsible for positioning Latino Media Network as a leading multi-channel platform, focusing on growing its revenue both locally and nationally and building and leading a high-performing sales team.
“We welcome Rosie to the LMN familia,” said Valencia and Rocketto. “As an esteemed and accomplished sales leader with audio and digital platforms, Rosie will be able to position Latino Media Network with advertisers who want to reach the fastest growing part of the US population.”
Tifre remarked, “I am thrilled to work for a Latina-owned media company aimed at informing, enriching and celebrating Latinos. Our stations can reach 1 in 3 Hispanics in the U.S. and I’m confident we can connect marketers to local and National Hispanic markets through the power of LMN’s audio and digital platforms.”
Tifre’s career in advertising sales and marketing management experience spans more than 25 years. Over the course of her career she has overseen over $350 million in ad revenue and grown incremental revenue as a lead in both total market and multicultural sales in audio and digital channels such as streaming, podcasts and satellite.