Bilzerian Upped To EVP @ Geffen
• Nicole Bilzerian has been promoted to the newly created position of Executive Vice President at Geffen Records. Variety says Bilzerian will oversee and expand marketing operations, working alongside EVP/GM Lee L’Heureux, who joined Geffen earlier this year.
Bilzerian began her career in 2004 at Jive Records in New York. She joined the Interscope Geffen A&M Marketing Department in 2013 and was was later upped to SVP, Head of Urban Marketing.
In a statement, Interscope Geffen A&M Chairman and CEO John Janick said, “Over the last seven years Nicole has proven to be an invaluable part of the team at Interscope. We look forward to Nicole bringing her marketing expertise and deep relationships within the industry to Geffen, a label that continues to be an important launching pad for artists and partnerships.”
Bilzerian remarked, “Over the last six years I’ve had the honor and pleasure of working with one of the most talented marketing teams in the business. I look forward to expanding marketing operations at Geffen and working alongside Lee to support the label’s vibrant roster and growing list of diverse partnerships.”