Black River Ups White To NE Promo Manager
• Black River Entertainment promotes from within and ups Bailey White to Northeast Regional Manager. The announcement was made by Black River SVP of Radio Promotion Mike Wilson, who said, “I’m very excited for Bailey and Black River. She has worked hard the last few years and is ready for this challenge. Her stations will love her.”
White joined Black River as Promotion Coordinator back in 2017 and was upped to Promotion Manager in May 2019 and began taking on a handful of stations. With a background in Pop, Country and Christian formats, White’s previous stops include Sony Music Nashville, Checkd.in, Provident Label Group, Crowd Surf, and more recently, the Country Music Hall of Fame and Museum.
“I am so incredibly thankful for the mentorship and support of the entire Black River team,” said White. “To our friends in the Northeast that Jane has introduced me to over the years, I look forward to seeing you again, and to those I haven’t met yet, I’m really excited to get to know you. If anyone would like to teach this girl from Phoenix how to drive in the snow, I would greatly appreciate it.”
White will remain based in Nashville and can be congratulated at bwhite@blackriverent.com. Her swell upgrade means that her former position of Promotion Coordinator is now available — qualified applicants should hit up Mike Wilson at mwilson@blackriverent.com.
