Executive Upgrades At UMGN
• Universal Music Group Nashville (UMGN) announced the promotions of Stephanie Alexa to SVP of Finance & Operations, and Gary Keffer to VP of Strategic Marketing for the label group, which includes Capitol Records Nashville, EMI Records Nashville, Mercury Nashville, and MCA Nashville.
Alexa (left) has more than 18 years of music industry experience, the past five with UMGN as VP of Finance & Operations. In her new SVP role, Alexa will continue to analyze operations and processes, as well as oversee forecasting and royalty reporting. “During her time with UMG Nashville, Stephanie has transformed the finance department to become an even more instrumental part of the company,” said UMGN EVP & COO, Mike Harris. “We are very happy to give Stephanie this well-deserved promotion.”
As VP of Strategic Marketing, Keffer leads the branding team in finding unique opportunities and connections between UMGN artists, brands, partners, and audiences. “Gary has been an integral part of the brands team for the last seven years and I’m thrilled to continue to watch him lead and grow this team in his new role,” said UMGN EVP of Marketing, Lori Christian. “His expertise and attention to detail have ensured that our partners and artists are always supported for success. Gary is also continually looking to create unique events that support the entire roster like our most recent ‘Music Is Universal’ experience during CMA Fest which saw over 20 performances across three days to thousands of Country music fans.” [Stephanie Alexa photo: Ryan Kelly; Gary Keffer photo: Sean McGee]
