Harrell Named SVP/Video At Epic Records

Epic Records has named Gina Harrell as SVP, Video Production and Content Development. According to Variety, Harrell’s appointment reunites her — for the third time — with Epic Chairwoman & CEO Sylvia Rhone — they previously worked together at Elektra Records (where Harrell was VP of Video Production) and the former Universal Motown Republic Group, where she served as SVP of Video Production.

Over the course of her video career, Harrell has worked as a creative executive and line producer for video projects from Missy Elliott, Jay-Z, Miley Cyrus, Franz Ferdinand, Jennifer Lopez, Charli XCX, Mariah Carey, the Lonely Island, Future, Kanye West and Kid Cudi, among others. In her new Epic role, Harrell will serve as Executive Producer for music videos of all Epic artists, including Travis Scott, Camila Cabello, French Montana and Fiona Apple, to name a few. She will also oversee the creative and financial production of visual assets and digital content.

Rhone commented, “Gina is a true renaissance woman; a visionary force in music video production and someone I have had the pleasure of working with for many years. My trust in her judgment as a creative executive is unequivocal and it is an honor to welcome Gina to Epic, as we begin this next chapter together.”

Harrell remarked, “I’m excited to join the artists and team at Epic Records at this revolutionary moment in the music industry. Sylvia’s leadership, passion and energy is contagious, and her creative vision and style are second to none. We share a similar aesthetic and I truly value our longtime friendship and career collaborations. I’m looking forward to this new adventure being our best yet!”

Harrell Named SVP/Video At Epic Records