Rick Sackheim’s Epic Adventure
Sackheim began his music industry career after college in 1991, with a four-year stint doing National Promotion for Scotti Brothers Records, followed by a year on the National Promotion staff of Private Music. He later worked at 911 Entertainment and Restless Records as VP of Promotion. With his arrival at Arista Records in 2001, as Sr. Director — and later — VP of Rhythm/Crossover Promotion, Sackheim commenced a 17-year period of cross-country commuting between Los Angeles and New York. In 2004, Sackheim was named VP of Rhythm/Crossover Promotion for Jive Records, and he joined IDJ the following year.