Warner Chappell Prod. Music Extreme Makeover
• Warner Chappell Production Music (WCPM) unveiled a top-to-bottom rebrand complete with a new logo and website. Described as “its biggest transformation in a decade,” the production music powerhouse has also expanded its executive team, opened two new recording studios, and added new catalogs to its award-winning collections. WCPM’s co-heads Alec Sharpe, Head of Business Development & Operations, and Pat Weaver, Head of Production, led the revamp, with the logo and website serving as central pieces in the reinvigoration of the brand. Watch the launch video below.
Sharpe said, “We’re thrilled for the bright future ahead for WCPM and the opportunity to better serve our clients through unmatched service and a much-improved music search experience. With a new look and feel and the support of Warner Chappell’s SVP of Creative Services, Ashley Winton, along with Co-Chairs Guy Moot and Carianne Marshall, this is the start of a dynamic new era in our evolution.”
WCPM has also expanded its global leadership bench, appointing Julia Sassi as its new Head of WCPM France, and L.A.-based Sinéad Hartmann has been named VP of Licensing & Music Creative, overseeing the sync and creative teams in Los Angeles, Nashville, New York, Canada and Latin America. Gavin Carrollhas also joined as the company as Sr. Creative Director, Licensing in New York. Weaver added, “It’s an exciting time to be with WCPM as we expand our custom music services, grow our production music catalog, and kick off the first projects in our new recording facilities. We’ve greatly expanded our music talent pool over the past year and are thrilled to have fresh leadership perspectives from Julia and Sinéad. We’re looking forward to this next chapter.”
The announcement follows the openings of SkyLight Studios in Hollywood and Sandtrack Sound in Nashville. Both locations are already being used for custom music projects from top brands, TV shows, and companies. WCPM also continues to bolster its expansive repertoire with new releases from the French label, Infini, the recently relaunched artist-driven label, Valo, the rebrand of Minimal Music to True Life Music and the upcoming new scoring label, Scoremongers.
