$52K On The Table, All Year
• Centennial Broadcasting Hot AC WBQB (B101.5)/Fredericksburg, VA has teamed up with Radley Cadillac/Chevrolet to offer a truly local year-long promotion that immediately benefits the listener and a local charity. Every week in 2022, Radley Automotive will give away $1000 cash, with half the winnings going directly to the winner and the other half to the winner’s favorite 501(c)(3) charity.
“No other station in this region has attempted a local giveaway on this scale,” said Mark Bass, Market Manager of Centennial Fredericksburg. “National and insurance-based contests conducted in this market have promised large cash prizes, but the chance of a local listener winning is slim. Partnering with Radley Automotive allows for only local winners and the hopes that their choice of charity will pump extra dollars back in to the community as well.”
Jonathan Pittman, Dealer Principal at Radley Automotive, noted, “Radley Cadillac and Chevrolet is a locally owned and operated business and we’ve always believed in the importance of keeping the community strong and growing. The residents and local community organizations in the Fredericksburg area have been wonderful in supporting Radley. The Community Cash Giveaway is our way of saying ‘Thank you’ to the area.”
Centennial Fredericksburg OM Chuck Archer sums up this promotion perfectly, telling RAMP, “Radio and Automotive have always been closely tied together, and this is a great example of a partnership built on trust and a desire by both businesses to give back to the community.” A new $1000.00 winner will be randomly selected every Friday at 8:20am throughout 2022.
