Beasley Boston Marathon Partnership

• Beasley Media Group Boston is excited to announce their newly minted, multi-year partnership with the Boston Athletic Association (B.A.A.) the non-profit organization responsible for organizing the world’s oldest and most prestigious marathon — The Boston Marathon.

WBZ-FM (98.5 The Sports Hub), WKLB (Country 102.5), WROR, WBQT (HOT 96.9) and WBOS (Rock 92.9) will provide on-air content and marketing as well as onsite support, beginning with the 2024 Boston Marathon presented by Bank of America. This year’s 128th Boston Marathon on April 15, Patriots’ Day in Massachusetts, will feature a field of 30,000 athletes from all 50 states and 123 countries. It will also mark the 100th anniversary of the race starting in Hopkinton, MA. Both 98.5 The Sports Hub and Country 102.5 will broadcast live from Hopkinton, and Bob Socci, the voice of the 98.5 Patriots Radio Network, will provide live updates from the course. Kicking off the festivities will be Country 102.5 morning host, Boston native Ayla Brown, performing The National Anthem.

“We are honored to partner with the B.A.A. and The Boston Marathon, which are world renowned Boston institutions,” said Mary Menna, VP/Market Manager, Beasley Media Group Boston.

“The 128th Boston Marathon presented by Bank of America will celebrate athletes embarking on a long-awaited 26.2-mile journey from Hopkinton to Boston,” said Scott Stover, Chief Marketing Officer of the Boston Athletic Association. “Along with Beasley Media Group Boston, the B.A.A. is eager to showcase and amplify the stories, excitement, and energy leading up to Patriots’ Day. From first time marathoners to a world-class professional field, 10,000 volunteers and thousands more spectators, the magic of the marathon will be on full display on April 15.”