Neren Elevated At iHeart Minneapolis
• Barb Neren has been promoted to Director of Marketing and Partnerships for iHeartMedia Minneapolis, responsible for overseeing the cluster’s marketing, promotions, events and partnership efforts.
Neren (left) joined iHeartMedia Minneapolis in 2003 and most recently served as Director of Sponsorships and Events. Her leadership while the world was shut down due to the COVID-19 pandemic showcased Neren’s ingenuity — Neren was able to create events to connect listeners with their favorite air personalities and artists via Facebook Live or virtual concerts like KDWB’s Star Party. “I am honored to lead this team,” said Neren. “While we have loved finding new and creative ways to bring our listeners, advertisers and artists together virtually, we are looking forward to our events being live and in person once again.”
Neren reports to Market President Greg Alexander, who said, “I’m excited to see Barb promoted into this expanded role. Her industry knowledge, both on the promotions and programming side of the business, will serve her well as she leads our marketing and partnership efforts.”
In her not-so-spare time Neren can also be heard Fridays on Sports-Talk KFXN (KFAN 100.3) and weekends on Hot AC KTCZ (Cities 97.1).
