Audacy Launches Digital Audience Network
“The creation of ADAN is exciting as we continue to build our Audacy streaming audio and podcast assets,” said Brian Benedik, Audacy Chief Revenue Officer. “The marketplace has moved to audience-based investment and our new ADAN offering is highly scaled with unduplicated digital listeners. We can target these audiences with precision and optimize campaign performance for better marketer outcomes. Our Audacy local and national sales teams are looking forward to working with our agency and brand partners in this capacity.”
Components of the Audience Network include over 230 of Audacy’s broadcast brands and thousands of podcasts from Audacy’s Cadence13, Pineapple Street Studios, American Public Media and more. Exclusive stations, curated music stations from Audacy brands, talent and influencers and digital streams of MLB play-by-play broadcasts via flagship partnerships are also included in ADAN.