B-Dub Now Live & Local In Portland

• Alpha Media’s KUPL (98.7 The Bull)/Portland continues to make live and local moves — on the heels of hiring market veteran Jamie Tanchyk to anchor middays, the station announced that Bryan “B-Dub” Washington, whose Skyview-syndicated B-Dub Radio has been airing in afternoon drive since Oct. 2022, will now host afternoons live from 2-7pm on 98.7 The Bull.

And yes, B-Dub will continue to host his Skyview-syndicated show outside of his Portland shift.

“I got my start in Country radio at KUPL back in 2010, so stepping back into the studio at 98.7 The Bull — live, local, and loud every afternoon — truly feels like coming home,” said B-Dub. “We’ve been looking for the right flagship, and Portland isn’t just where it all started — it’s where we’re planting the flag and building the future. I’m excited to elevate the content on all levels with this opportunity.’

“B-Dub is one of Country radio’s premiere talents,” said Phil Becker, EVP of Content at Alpha Media. ‘This move represents exactly what today’s strongest brands are built on — creativity, connection, and community. Having him live every afternoon is a major win for The Bull, and a smart example of how local and national content can complement each other when you’re willing to rethink the traditional model.”