Buffalo’s Bridge Upgrades To Bentley

• Buffalo Toronto Public Media has wisely availed itself of the talents of market veteran Tiffany Bentley as the inaugural Program Director of The Bridge (WBFO-HD2)/Buffalo, NY, the organization’s Triple A music service that launched in November 2021.

“Bentley’s experience in the format as well as her commitment to multi-platform expertise and to connecting with the community made her a natural choice for the station’s first program director,” said David Rotterman, SVP & Chief Content Officer for Buffalo Toronto Public Media.

Ms. Bentley was most recently APD/MD and afternoon personality across the street on Cumulus Alternative WEDG (103.3 The Edge). She earlier did mornings on former Entercom Alternative WLKK (Alternative Buffalo 107.7FM). Bentley’s previous experience includes a stretch with NPR affiliate WDIY/Bethlehem, PAand five years with Galaxy Communications’ WKRL (K-Rock)/Syracuse, NY. As the company states, “That experience is key to the continued growth of The Bridge’s prominence in the local and professional music scenes as well as the Western New York and Southern Ontario communities.”

Tom Calderone, President & CEO of Buffalo Toronto Public Media, commented, “When we envisioned the kind of program director we wanted to launch our new music service to the next level, which includes the power of our television station as well as all of our digital platforms, we wanted someone with exactly the kind of experience and vision Bentley has. We couldn’t be more excited about Bentley joining our team.”