iHeart, Netflix Ink Video Podcast Deal


The lineup of podcasts joining the streamer includes The Breakfast Club, co-hosted by Charlamagne Tha God; My Favorite Murder, one of the most successful true crime podcasts; shows from high profile talent such as Grammy-nominated music superstars Fat Joe and Jadakiss on Joe and Jada, Dear Chelsea with Chelsea Handler, and This Is Important with Workaholics stars Adam Devine, Anders Holm and Blake Anderson; Bobby Bones Presents: The Bobbycast from Bobby Bones; as well as the category-defining series The Psychology of Your ’20s.
“Audio podcasting has been the fastest-growing medium over the past 20 years, and now we’re thrilled to expand that experience with an exciting new category — video podcasts,” said Bob Pittman, CEO of iHeartMedia. “Netflix has a leading video-first service, and this partnership perfectly complements our strong audio foundation. Working with Netflix — an important leader in entertainment — gives fans one more way to connect with the personalities they love and opens the door to new audiences, including viewers discovering these shows for the first time. These shows feature dynamic hosts, compelling conversations, and passionate fan communities — available in both audio and now as a natural video extension. Audiences can now not only listen but also watch and enjoy top-rated iHeartPodcasts alongside award-winning series and movies from Netflix.”
“With this partnership we are incredibly excited to offer our members such unmatched variety, and to deliver highly entertaining podcasts featuring some of the world’s most dynamic personalities,” said Lauren Smith, Netflix VP of Content Licensing & Programming Strategy. “Get ready to dive in with the true crime phenomenon My Favorite Murder, the dynamic perspectives of The Breakfast Club, and the sharp, unfiltered comedy of Chelsea Handler in this initial collection.”








