JVC Launches Country Fresh Radio


Airing weekly in a focused two-hour format, and hosted by JVC veterans Murphdawg and Phathead, Country Fresh Radio gives labels and artists a dedicated, appointment-listening platform for new music at a time when traditional playlists leave limited room for adds. CFR curates fresh releases into one consistent window, creating meaningful exposure without competing with stations’ core rotations.
“There’s a lot of great music that doesn’t always get the immediate runway it deserves,” said Murphdawg, midday talent on JVC Country WJVC/Long Island. “Country Fresh Radio is built to give new songs a real moment — not just a spin, but a spotlight.” Phathead, longtime WJVC PD/morning host, added, “Labels are looking for places where new music actually gets heard, not buried. CFR is about discovery, context, and momentum — helping listeners connect with songs and artists early.”
Current CFR affiliates include: WJVC/Long Island • WXUS/Ocala, FL • WYGC/Gainesville, FL • WHWY/Fort Walton Beach, FL • WRXB/Panama City Beach, FL & WCTY/Norwich, CT, with additional affiliates in active development. Country Fresh Radio is now accepting new music submissions and label partnerships as it expands its national footprint.
For music submissions, promotion partnerships, or additional info, contact Phathead at phathead@jvcbroadcasting.com and/or Murphdawg at murph@jvcbroadcasting.com.







