KXTE/Las Vegas Trades Alt For ‘Hot Talk’

• Beasley Media Group has flipped KXTE/Las Vegas from Alternative to “Hot Talk,” resurrecting the station’s former X-107.5/Xtreme Radio handle. The switch happened Monday, Dec. 19 at 12:01am PT. The new format will have an emphasis on topical male “Guy talk” content, with Alternative music heard throughout the fabric of the station, including weekends.

Here is the station’s weekly prime-time lineup – 3-6am: Dave & Chuck The Freak (based at sister WRIF/Detroit and syndicated by Key Networks; 6-10am: Longtime KXTE morning personalities Dave and Mahoney; 10am-3pm: the syndicated Free Beer and Hot Wings; 3-7pm: Dave and Chuck The Freak.

“We are thrilled to bring this unique format to the Las Vegas market,” said Brian Beasley, EVP/COO of Beasley Media Group. “It’s the ultimate talent line-up all heard on one station!” Peter Burton, VP/Market Manager of Beasley Las Vegas, remarked, “Given the recent acquisition of KXTE as well as Dave and Mahoney we are excited to re-launch this brand which at one time was a Las Vegas listener favorite.”

Beasley Chief Content Officer Justin Chase commented, “With Beasley’s continued focus on building best in-class brands with highly unique and relatable content, we’re excited to reintroduce Vegas’ Xtreme brand and a new dynamic talent line-up. This station will be one of a kind!” OM Cat Thomas added, “X-1075 was a dominate brand in Las Vegas for years anchored by Dave and Mahoney, and we are excited to reintroduce the brand back to the Las Vegas market.”