Mr. Schwalb Goes To Washington

• Hubbard Radio News behemoth WTOP/Washington has hired major market News-Talk programmer Craig Schwalb as Director of Content Integration and Operations and has promoted Sarah Beth Hensley to Digital News Director.

“The addition of our new Director of Content Integration and Operations was incredibly important to me in terms of being able to serve the newsroom most effectively,” said Julia Ziegler, Director of News and Programming at WTOP. “An additional member on the leadership team helps ensure we meet our content evolution and quality control goals, as well as our goals for team training, development and growth.”

Schwalb (left) was most recently Program Director of Cumulus (now Red Apple-owned) News-Talk WABC/New York from 2014-2019. He previously programmed WPRO-AM/Providence, WRBZ/Raleigh, and he’s worked at CBS Radio and SiriusXM in New York. Schwalb also brings an extensive background in podcasting — as a consultant for ABC News, he has worked on podcasts like Start Here. “For news and content, D.C. is the epicenter,” Schwalb said. “And if you are in D.C. you are listening to TOP. Joining this great station, at this fascinating time, is an absolute honor and a dream come true. Thanks to Joel Oxley, Julia Ziegler and Greg Strassell for this incredible opportunity.”

• WTOP also announced that Sarah Beth Hensley would be taking on the role of Digital News Director upon her return from maternity leave on April 14. That position was formerly held by Julia Ziegler until her January elevation to Director of News and Programming.

Hensley (pictured, left) joined the WTOP digital team in 2013 as a Digital Editor. In 2018, she assumed the role of Digital News Manager and has been a part of WTOP’s digital evolvement over the last several years. Ziegler said, “In our roles as Digital News Director and Digital News Manager, respectively, I have had the opportunity to work very closely with Sarah Beth and am constantly reminded of her commitment to excellence and dedication to the WTOP mission and vision.”