Where There’s A Will…
• Craig Way has returned to iHeartMedia Sports-Talk KVET (AM 1300 The Zone)/Austin to anchor a new afternoon drive show. In this new position Way will be responsible for connecting with University of Texas and sports fans in Central Texas.
Way reports to Jason McCollim, SVP of Programming for iHeartMedia Austin & San Antonio, who commented, “We’re thrilled to share that Craig Way, the iconic voice of the Texas Longhorns, is now part of our team. Every day from 2-4pm, he’ll be diving deep into UT sports, sharing insights only he can offer. It’s a new era for afternoon radio, and we couldn’t be prouder to bring this experience to our listeners.”
Way was most recently Sports Director at the Austin Radio Network. He also serves as the voice of University of Texas Athletics and play-by-play announcer for the Longhorn Radio Network, managed by Learfield’s Longhorn Sports Properties
Commenting on his return to these familiar surroundings, Way said, “I was honored to be a part of the launch of AM 1300 The Zone as Austin’s first all-sports station in October of 1998, and am thrilled to return as host of a daily show on The Zone once again at a station that I called home from 1997-2017. I’m excited to once again be a part of the iHeart family. It’s good to be home!”
