Rodriquez Upped To Mornings On KSCS

• Cumulus Media’s KSCS (New Country 96.3)/Dallas keeps it firmly in the family, announcing that Michelle Rodriguez is unplugging from middays after seven years, setting her alarm four hours earlier and joining the legendary Hawkeye in the Morning show, starting Nov. 30. She succeeds Katelyn Maida, who left a few weeks ago. Hawkeye in the Morning, hosted by Mark “Hawkeye” Louis, is one of the market’s most popular radio shows and airs weekdays from 5:30-10am.

In making the announcement of Rodriquez’s swell upgrade to mornings, KSCS PD Mike Preston said, “Michelle has been a shining star on the station for 10 years and pairing her with Hawkeye just made sense. I can’t wait to see the new heights that together they’ll take us to!”

A Dallas native, Rodriguez has been a fixture on DFW radio since 2004 and has been recognized by D Magazine as one of the Best Radio Personalities in DFW. Rodriguez remarked, “I’m so honored and humbled to be joining my great friend Hawkeye in the Morning! Eternally grateful to Dan Bennett, Mike Preston, Doug Hamand and Brian Phillips for believing in me and allowing me the opportunity to be part of a show I grew up with, in my hometown, simply a dream.”