AdLarge Upgrades
• AdLarge Media has hired Gina Suarez as Director of Affiliate Marketing and promoted Frank DeSantis to Senior Vice President of Business Development. Suarez (left) was most recently Manager of Affiliate Relations at Sun Broadcast Group. She previously served in similar roles at ABC Radio Networks and Global Satellite Radio Network. Suarez will oversee AdLarge’s radio station affiliation efforts, along with responsibility for the management of specific affiliate programs and products. DeSantis (right) joined AdLarge Media as VP of Business Development in 2011. His 35-year career started on the air in Los Angeles, before moving into the business side at Westwood One, MediaAmerica, JonesMediaAmerica and Dial Global Radio Network.
Gary Schonfeld, Co-CEO & Co-Founder of AdLarge Media said of Suarez, “We are delighted to have found the perfect affiliate marketing professional in Gina. She is respected by program directors across the industry and brings valuable experience and insights about radio stations’ needs to her position at AdLarge.”
Cathy Csukas, Co-CEO & Co-Founder of AdLarge Media said of DeSantis, “Frank has been extremely influential in AdLarge’s growth. With deep relationships and a diverse radio background, Frank is exceptional at identifying the highest-quality programs and services for radio stations.” This action comes as AdLarge is growing its portfolio of radio programs and services, which includes the recently announced Serene & Pearl Show, the A-List Comedy Prep Service, and the social audio interactive mobile tool Shout To Me.