Dahn Does Digital In DC
Cumulus Media has appointed Dahn Burke as Director of Digital Sales and Operations for Hot AC WRQX (Mix 107.3) and News-Talk WMAL-AM/FM/Washington. In this newly created position, Burke will represent Cumulus Digital C-Suite, a comprehensive portfolio of flexible local digital marketing solutions that can be used in any combination to achieve local advertisers’ digital marketing goals. Burke segues from TEGNA Media, where she was Digital Sales Manager. She was previously Sr. Digital Account Exec for CBC Radio Washington, DC and a Sr. AE for ABC Radio.
Jake McCann, VP/Market Manager of Cumulus Media Washington, said of Burke, “We are thrilled to have her leading our new Cumulus Digital C-Suite products offering local marketers with the powerful reach, frequency and recall of radio, combined with comprehensive custom digital marketing solutions that effectively engage consumers. Dahn’s enthusiasm and knowledge will be a great addition to our high-performing Cumulus-Washington, DC, team, as we bring these exciting and innovative digital solutions to market for the benefit of our client partners.”
Burke commented, “I’m looking forward to spearheading the expansion of the Cumulus Media digital extensions with the C-Suite of digital solutions in the Washington, DC metropolitan region. As a passionate leader of change, and a radio native representing this medium for 19 years, we will collaborate by combining the highly effective method of reaching mass audiences, radio, with localized digital marketing strategies that achieve our clients’ goals and business objectives.”