Montemayor Named GSM, Beasley Detroit
• Lynn Montemayor has been named General Sales Manager of Beasley Media Group’s Detroit properties — Active Rock 101 WRIF, Classic Rock 94.7 WCSX, Classic Hip Hop WMGC (105.1 The Bounce), Urban AC WDMK (105.9 Kiss FM), the Detroit Praise Network, and Sports-Talk The Roar (WCSX-HD2).
Montemayor (pictured) is coming off a four-year stint as a Partner & Chief Marketing Officer of Fortysix/5, a Motor City-based marketing agency. Before that she spent seven years as Local Sales Manager for Comcast Spotlight, and earlier spent more than two decades in radio sales, including two years as GSM at the former Greater Media Detroit.
“Lynn is a highly respected industry professional that has a keen understanding of client needs and how to build winning marketing plans,” said Tina Murley, VP of Sales at Beasley Detroit. “She’s the perfect addition to our amazing team in Detroit.” Director of Sales Patti Taylor noted, “Lynn is a natural leader who lights up a room with her energy and enthusiasm. She’s creative, collaborative and strategic with a wealth of expertise that has earned respect throughout Detroit. We are thrilled to have Lynn on board as General Sales Manager.” VP/Market Manager Mac Edwards added, “Lynn brings a fresh perspective back to our business after spending several years in the agency world. She’s a dynamic force who fits in nicely with our team and our get-it-done culture.”
Montemayor said, “After being gone from radio for a over a decade, I could not be more excited to, not only return, but to join the amazing team at Beasley Media. Along with great people, Beasley has amazing resources and tools. I’m looking forward to utilizing them all to increase our clients’ bottom lines!”